News & Events

KIDS RUSSIA 2017: Welcome to Moscow! 28/02/2017

Kids Russsia 2017


KIDS RUSSIA 2017: Welcome to Moscow!


Dear colleagues, partners and friends!


I would like to personally invite each of you to the 11th International Trade Fair KIDS RUSSIA 2017, organized by the Grand Expo, one of the leading exhibition companies in Russia and CIS.


Nowadays, the Russian market of children’s goods has great prospects. The program stimulating the birth rate and supporting the family, improvement of the demographic situation contribute to the market growth. Russian companies are looking for cooperation partners from all over the world.


The 11th International Trade Fair KIDS RUSSIA 2017 is on a path of growth to strengthen its position as the leading top-quality trade fair of children’s goods in the Russian and CIS B2B market. Your participation is necessary to feel the beat of the children’s goods industry and close successful deals.



Alexander Parafeynikov

Chief Executive Officer







KIDS RUSSIA 2017: Facts and figures





Dates: February 28 – March 2, 2017 (Tuesday-Thursday)

Venue: Hall 8, Pavilion 2, International Exhibition Centre Crocus Expo, Moscow, Russia

Products groups: Baby products, clothes and footwear, toys, games and gifts, outdoor

Exhibition Type: Trade Fair, B2B

Exhibitors (2016*): 221 companies from 13 countries

Visitors: 11 396, 96% of visitors have already confirmed their presence at KIDS RUSSIA 2017






Top reasons for participation





Market growth drivers: The Russian market of children’s goods has great prospects. The program stimulating the birth rate and supporting the family, improvement of the demographic situation contribute to the market growth. High capacity and stability of children’s goods market to the crisis in the Russian economy open great business prospects.


Quality of visitors and networking opportunities: KIDS RUSSIA is the key event of the industry in Russia and CIS. Industry leaders recognize KIDS RUSSIA as the effective platform for business networking and experience exchange among high-level target audience, able to make decisions.


Organization level: Crocus Expo is a venue of KIDS RUSSIA 2017. Currently it is one of the largest and most modern international exhibition centers in Moscow and CIS with its own hotel and Metro station. The professional organization of the fair with a full range of services is a reliable support for your company before, during and after the fair.


Official support: KIDS RUSSIA supported by industry associations and relevant federal and regional ministries and departments.






Market growth drivers:

Children’s goods are a priority household expenditure

Loyalty to quality brands and products

The growth and development of retail networks and online trading

Demography in Russia:

Population: 146,5 million people of 2016

Children under 14 y/o (16% of population): 24,3 million people

Born in 2015: 1,944 million people


Market structure: by product groups

Expenses per year, bln RUB, Russian cities 100,000+



Market structure: by sales channels – conclusions

Specialized retail, supermarkets and hypermarkets replace uncivilized retail

Online trading continues to grow rapidly






Show highlights at KIDS RUSSIA 2017





Retail Center

We create perfect conditions for direct negotiation sessions between buyers of the leading retailers and potential suppliers for the most efficient and targeted search for partners. In 2016 over 950 negotiation sessions were held at the Retail Center


Licensing Center

Leading animation studios, right holders and licensing agencies present and offer to purchase licenses for the popular and well-known characters and images, show how simply and effectively work with licenses:



What’s New!

The What’s New! area offers the opportunity to highlight trends and new products to visitors with a special showcase


Business Program

Effective solutions for children’s goods industry

- Keynote speakers

- Exclusive market research analysis of children’s products and services in Russia

- Discussions, roundtables, thematic seminars and training workshops


Get-Together Party

An unforgettable party ends the first day of the fair. Guests are able to strengthen their business contacts accompanied by Russian cuisine, nice atmosphere and great live music







Sergey Sheyko

Sales manager

Tel.: +7 (495) 258-80-32








План экспозиции


Hall Plan

Заявка на участие



Гостиницы, трансфер



Центр обслуживания













Organizer: GRAND EXPO, one of the leading exhibition companies in Russia with 2 major annual events: KIDS RUSSIA and Licensing World Russia.


GRAND EXPO is a joint company of Spielwarenmesse eG (Nürnberg, Germany) and the Children’s Goods Industry Enterprises Association (ACGI, Russia).  

Tel: +7 (495) 258-80-32
Fax: +7 (495) 258-80-32






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